Conceptualizing what a project needs, from the very beginning, in order successfully function and live out its intended purpose. From the start of the brainstorming phase, to the implementation and final stages, it’s important to have a concept in place to bring efficiency and excellence during the duration of the project.

Building out a strong brand is necessary in today’s day and age. I can help you do this by creating the elements needed to make design do the heavy lifting for your brand.

The surrounding elements shouldn’t be clunky and hard to work with, but should start with a foundational piece that allows for easy expansion and elaboration.

Unity is important to help with recognition and retention. Each material should help reinforce the values and vision through elements and bring cohesion and integrity to your brand in any and every way possible. I’ll help you unify your brand’s vision with striking and easy to remember visuals.

Design requires maintenance. Just as our brand and vision can grow, our design needs to grow as well. I’ve helped countless brands and businesses revitalize and update their appearance to show that they too, are ever changing and always growing.

There’s a panache to designing in any particular style. Finding a designer that can capture your style can prove to be quite the challenge. I’ve worked with various businesses, departments, and companies all with styles that are vastly different from one another. I can help you design, no matter what style you have in mind.

The right design can inspire thought and action. I don’t want a graphic to just be ink on a page or pixels on a screen, I want it to make people stop, think, and act. However wildly unrealistic it may be, I think design can change the world.

I’ve been the sole communicator in a single department and I’ve been the sole communicator between 20+ departments. I’ve worked on communications internally with staff, externally with contractors and vendors, and internally with members and externally with potential members.

I make it a point to over-communicate when and where I can not only to make sure my bases are covered, but so everyone can feel fully informed when it comes to each project, event, or process.

I’m in it for the team. I’m not here to get my work done and grow for my own sake, I love to share the wealth. Because of my background in basically everything, it’s a win-win for everyone if I bring people on board and educate everyone else alongside myself.
It’s not enough to keep the knowledge to myself, we all work best when we grow together.

I’ve streamlined pages in order to make engagement simple. I’ve helped bring the excellence of a well designed brand into the many virtual spaces of online social platforms. Showing up with a strong authenticity and eagerness (and looking good while doing so) will further solidify your brand’s engagement on any channel.

Nothing captures a person’s attention more than storytelling. Visuals and imagery, aside, the true interest to a brand or company is the humans behind it, and the people in front of it. Hearing from those that support and stand with a brand will help further your reach in a way that no logo or color palette can do.

We all know how fast the social stratosphere changes these days. Being able to adapt quickly will keep you in the forefront of the people you want to reach the most. In tune with building a brand that’s established yet positioned for growth, making changes on the fly won’t phase you with a brand that’s built to adapt.

Along the lines of UI and UX, I’ve carefully crafted the design of websites to make them easy to use and easy to find the information you’re looking for. I’ve taken massive, confusing website and boiled them down to what really matters the most. Simple, and clean information. My goal is to remove hurdles that prevent people responding to the call of action.

The best way to solidify your vision is to saturate everything you do with who you are. This includes your online home. Your website is the space where you can dive in and pour out all of your passion into your product and brand. People will see that effort when they visit your space and it feels cohesive, clear, and full of vision and direction.

A website won’t do any good without capturing the true presence of who your brand is. By infusing YOU into every area of your website, you can build brand loyalty.

Interacting reaches a whole new level when personalities are brought into play. Every voice in necessary and when you learn and understand the voices around you, interaction becomes seamless, efficient, and most of all, exciting!

I’ve worked on a team of 3 and a team of 30+, and after all that time, I’ve learned how to work with all the personalities that teams bring to the table.

Structure, and comprehensibility of information can impact people’s ability to follow processes. I’ve found a unique passion in creating structure and systems in new and simple ways. I’ve worked in spaces that were well-organized and spaces that, well, weren’t. I soon learned that much like graphics, systems and processes can be designed too.

Clarification and Terminology is important in many, if not all fields. Ensuring there’s ease of language and everyone is on the same page can be daunting. But with a few tips and tricks, you can be one step closer to ensuring clarity throughout staff, leaders and directors, and beyond.